Tag Archives: company

WORLDboots: Unique New Sneaker Company Launches

From founder Marc Bruder and designer Ben Zerbe comes the next generation of footwear, WORLDboots. Since it’s creation, WORLDboots’ purpose has been to establish and re-envision the genre of sneakerboots, using handmade craftsmanship and premium materials, combined with a “fashion meets function” mindset. WORLDboots desires to introduce unique, timeless and luxurious pieces all while helping the less fortunate by contributing to Soles 4 Souls, in an effort to eradicate poverty.  Continue reading WORLDboots: Unique New Sneaker Company Launches

Varun Agarwal: From failing in engineering to co-founding a million-dollar company

Everyday we look for articles, stories and products that help our readers get inspired to do more, to succeed and to enjoy their life in no matter way, shape or form. We love hearing success stories and how people have ignored the easy way to just get passed through life and have decided to chose the unbeaten path to find their true calling in life. Life is about taking chances and doing things that you love whether you succeed or fail. Continue reading Varun Agarwal: From failing in engineering to co-founding a million-dollar company

8 WAYS TO ENSURE YOUR NEW-PRODUCT LAUNCH SUCCEEDS

Fast Company | If you’ve considered launching a new innovation to grow your top line, you’re not alone.  

According to Forbes, 250,000 new products were introduced to the world in 2010 alone. We’re overwhelmed by so many new product entries, which range from sophisticated new technologies like the Nest thermostat and infomercial sensations like Pajama Jeans. To complicate things, brands are introducing new line extensions like Kraft Sizzling Salads, Disney Appmates, and a wealth of “new and improved” products from venerable brands like Gillette and Kleenex. Continue reading 8 WAYS TO ENSURE YOUR NEW-PRODUCT LAUNCH SUCCEEDS